Tag Archives: marketing

DYNAMIC BUSINESS ALLIANCE VISITORS DAY!

Long Island, New York Networking Visitors Day! What is your plan to grow your business in 2016? On January 13, 2016 the Dynamic Business Alliance will be holding a Visitors Day that will take place at the Embassy Diner in Bethpage, Long Island. The Visitors Day, as well as our normal weekly meeting, will begin at 7:00AM […]

In The World Of Title Insurance, What Differentiates One Firm From Another Firm? (Video)

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For anyone earning their living selling or manufacturing a quasi-commodity product, you know exactly what I’m talking about! Please notice, however, that the prefix quasi was strategically placed in front of the word commodity. The reality is that while end products may be somewhat similar from any number of providers, all of those end products are not necessarily created […]

Marketing 102!

You open a company and naturally you do a great job at whatever product or service it is that you provide! Therefore job number one is to not keep the fact that your company exists a secret. As discussed in an article here yesterday (Ever Consider Spending $5MM For A Thirty Second Television Ad?) that task sometimes […]

Ever Consider Spending $5MM For A Thirty Second Television Ad?

As we have witnessed in the past, on the worlds largest stage some businesses will clamor to do just that! During Super Bowl 50 where a thirty second ad spot will run a cool $5 million, the slate will likely be sold out well before the event is scheduled to take place. For the majority of us, […]

Are Clients In Love With Your Brand?

What does it take to ensure that clients love your company? If you’re Apple the answer is obvious but, if you’re a local provider of another perhaps less glamorous product, will the answer be different? Or, is the methodology for keeping your business in the hearts of the consumer exactly the same, with the only difference being […]

5 Blogging Tips: If You Want Followers And Subscribers, Do This!

While most people love to hear themselves speak, the ultimate prize for a blogger whether it’s for business or for pleasure are Followers and Subscribers who also like to hear them ‘speak’ through their writing! For most, earning (that’s right, earning) Followers or Subscribers of their work can be as difficult as it is elusive. […]

Why You Need A Strong LinkedIn Presence!

Anyone who knows me understands that I put a great deal of emphasis on my LinkedIn profile and all-around presence on the platform! This includes attempting to have a profile that explains not only what I do and what I have done professionally, but other aspects about me personally as well that might give someone […]

Real Life Homeowner: To Fix Or Not To Fix? (Video)

Now that it’s Spring you’re likely looking around your house and are amazed by the number of things that need to be fixed! Now for the big question: Do you jump in and fix them or not? Therein lies the quandary! If you’re like me, finding a long list of items that could definitely use some […]

From Realtor.com A 7-Step Guide For Selling Your Home!

Presenting a how-to selling guide for homeowners who for a variety of reasons want out! The Spring home selling season has finally arrived, perhaps a little bit late in some parts of the country due to a stubborn winter, and Realtor.com has provided a 7-step guide that will hopefully help homeowners get it done as […]

Trying To Come Up With Topics For Your Business’s Blog? This May Help…

For anyone who has arrived here for the first time, one of the constants in this blog is that the topics will tend to be diverse and not necessarily related to title insurance or real estate! In fact very few articles will have anything to do with title insurance while a slightly larger number will […]